From a sales and marketing perspective, USGFA™ ergonomic evaluation capabilities are intended to facilitate product use and improve performance. Working with your marketing department, USGFA ergonomists can document the competitive advantages of your manufactured products over those of your closest rivals. Test results obtained in USGFA's fully equipped biomechanical laboratory support advertising claims and indicate when design modifications may enhance customer satisfaction.
Working with your marketing department, USGFA ergonomists help derive feature and benefit statements for your product and document the competitive advantages of your product over its closest rivals. Test results obtained in USGFA's fully equipped biomechanical laboratory provide the scientific foundation to support aggressive advertising campaigns.
Pilot Study
USGFA certified ergonomists would evaluate your product/ prototype and those of 2 to 3 of your competitors. Standard experiments will be conducted using 4 subjects to compare/contrast potential sources of injury or fatigue between products. A full report with results on all products tested is generated with specific recommendations to improve your product's performance. Supportable marketing claims are also discussed in detail.
Let USGFA™ and PGFA™ Endorse Your Products
In this era of diminishing differentiation, ergonomics can separate a truly effective product from its useful rivals. Marketing statements supported by ergonomic analysis provides truth-in advertising security and convincing motivation in the purchasing decision. Quantitative interpretation of any product's performance defines not only perception, but reality as well. And reality sells."
USGFA and PGFA prides itself in endorsing only the very best products and services to its membership. Contact us for more information.